When it comes to small business marketing, you need to diversify your strategy. If you’re looking for ideas, here are three that anybody can try.

Write useful content

Most small business marketing services place a firm focus on writing excellent content. When you have the right content for your business’ blog, you can use it in lots of ways.

Blog posts such as listicles and best practices are easy to share via social media. If people find them useful, they’ll share them with friends and your business will gain more attention.

You can also use written content as a part of your organic marketing strategy. Over time, original content attracts more website visitors.

Use ad promo credits

If your marketing strategy depends on a tight budget, sign up for ad promo credits. Some of the bigger PPC players, such as Google, offer them periodically.

You may also be able to get discount codes for Facebook and other social media sites. After experimenting with ad credits, you can analyse the results and form a long-term PPC strategy.

Create infographics

Infographics are fun to create, and when you do them well they’ll attract heaps of attention for your business. Using sites such as Canva and plenty of industry statistics, you can create aesthetically-pleasing infographics that you can spread via social media.

To make your small business marketing easier, try producing a bunch of infographics that you can then distribute at intervals throughout the year. Don’t be afraid to re-use them either, and make the most of sites such as Pinterest to leverage more interest.

When it comes to small business marketing, sometimes it’s the low-budget ideas that work best. But if you want to spend more on small business marketing services, we may be able to help. You can apply now for a startup loan and begin taking your marketing to the next level.