Thinking of starting an online business? Maybe you have a few ideas, but you’re not sure how to get started. Find out how to start an online business below. 

1 – Decide on Your Audience and Products

What do you want to sell, and who is your target audience? Knowing these two things will help you target the right people from the start.

2 – Register Your Business and Domain 

Pick out a domain that makes sense for your business. For example, if you’re going to sell clothing, you may want to have words like “clothing” or “fashion” in your domain name. You can check if your domain is free by clicking here. Consider a domain ending in .au for doing business in Australia. 

3 – Choose Your Platform and Set Up Your Store

There are dozens of eCommerce platforms to choose from when you start an online business. The three most user-friendly are Magneto, WooCommerce and PrestaShop. Explore your options and find one that works for you. 

4 – Pick Out Payment Options and Payment Gateways 

How will your customers pay for their products? You can choose to support credit cards, POLi Internet Banking, eWallets, mobile payments, bank transfers and cash. Payment gateways include IntegraPay, SecurePay, Fat Zebra, Paymate, Payment Express and EWay. 

5 – Research 

Research the keywords potential customers are searching for. This can help your store rank higher on crucial search engines. Google Analytics is excellent for allowing you to test keywords and track how your store is fairing across different search terms. 

Contact Cigno Business for Help Starting an Online Business

What is a small business, and how do you start an online business? These are questions that our staff are happy to help with. All you need do is reach out today!